Tobacco Free Florida - Tobacco Downs Radio - 2016 Cannes Winner

Tobacco Free Florida


  • Radio
  • Multicultural
  • Millennials
  • tobacco-free
  • Anti-smoking
  • general market
  • anti-tobacco
  • young adults
  • teenagers
  • prevention

What you do now affects you now. How do you convince teenagers that what they do now affects them now? Give them the facts in a way they won’t ignore, and make them want to fight back against the marketing onslaught that’s trying to kill them.