Capital One

Capital One

Case Study

Managing money isn't something people like to do. It makes them feel anxious, overwhelmed and disempowered.

The Banking Reimagined Tour was a hands-on digital experience with touchscreens, HoloLens mixed reality, selfie video and photo booths that rolled into 10 cities. Designed to tap into people's goals and dreams, help ignite new ideas and find strategies for the financial road ahead. Capital One is inspiring a new era of financial confidence and this tour was a small taste of the ways it's redesigning banking.

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