BHC x Estee Lauder | Casa Marcela Shoot [Clinique/Smashbox|

Proctor and Gamble


  • Social Media
  • cpg
  • Beauty
  • Paid Social
  • organic social

For Estée Lauder brands Clinique and Smashbox, we produced a shoot with Chef Marcela Valladolid of Casa Marcela for Mother's Day. Featuring both Clinique and Smashbox skin and beauty products, Marcela talks about her childhood, her mother, her skincare and beauty journey, and one of her favorite cocktails for Mother's Day. The video we shot was turned into both long form and short form social content.