Amazon Web Services helps businesses improve day-to-day operations, and through their partnership with the NFL, they use groundbreaking technology and machine learning to track stats each week. Our mission was to make those stats as exciting as the games themselves.
So, we introduced STAT THAT, a campaign that showed just how many stats AWS could track, and imagined what would happen if these stats became a phenomenon that extended beyond the football field.
AWS: Stat That
Amazon Web Services