A Day For All Dogkind

Subaru of America

Creative

  • Experiential

See what happens when dogs who spend their lives inside shelters or surrounded by concrete finally get to experience the awesomeness of the great outdoors. On Black Friday, Subaru and @REI helped shelter dogs and NYC dogs #OptOutside by providing an entire fleet of Subaru Outback vehicles to shuttle dogs upstate to a beautiful 5200-acre park. Subaru also invited dog lovers everywhere to #OptOutside with their dogs on Black Friday, and we made a donation to the ASPCA for every photo posted. It was a day they¹ll never forget. And neither will we. #MakeADogsDay.

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