The Boy Who Breaks Everything

Subaru of America

Creative

  • TV/Video

This is the tale of a sweet, young boy who was born with an unfortunate “Reverse Midas Touch.” Despite his best intentions, he tends to damage everything he touches. As this commercial demonstrates, being that person can certainly present some interesting situations—that is, until you find something that’s built well enough to live up to the challenge; a Subaru.

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