It takes smarts and tenacity to start a business and keep it going and growing for 30 years through good economies and bad. Those characteristics perfectly describe Lori Colman and Liz Brohan, Co-CEOs and co-owners of CBD Marketing (CBD), which recently kicked off its anniversary year celebrations. Founded in 1988, CBD is Chicago's longest-running, women-owned B2C and B2B marketing agency and one of the few independent Chicago agencies of any type to have achieved this remarkable milestone. The wide array of A-List accounts the agency has served include leading companies in tech, construction and building products, energy, higher education, food ingredients, financial and professional services.
CBD Marketing, 02/07/2018
CHICAGO (August 14, 2017) – The annual awards season is winding down with CBD capturing more top honors for outstanding work in public relations and videography. PRSA Chicago, one of the largest chapters in the United States, awarded CBD its highest Skyline Award of Excellence for two separate programs for Whirlpool Corporation. Skylines were presented …
CBD Marketing, 08/14/2017
CBD's recent study on millennials' preferences in the food and beverage categories has captured the attention of an international industry. Presented first in September at SupplySide West in Las Vegas, an updated version of the report will be shared November 21 in London at Food Matters Live!, one of Europe's top food conferences. The new report will be customized to contrast data from the U.S. with data from Western Europe. Senior Account Executive Sarah Flagg will present the report as a featured speaker in a track on food market and consumer trends. Her presentation is titled, "Millennials' Preferences in Food and Beverages: What They Really Think Based on What They Based on What They Say and Do Online.”
CBD Marketing, 12/12/2017
The annual “Connect to Convert” Lead Gen Conference, August 21–23 in New York, will feature a panel discussion led by CBD’s Co-CEO Liz Brohan.
CBD Marketing, 08/08/2017
CBD received one Gold Communicator Award of Excellence—the competition’s highest honor—and three Silver Communicator Awards of Distinction.
CBD Marketing, 06/08/2017
|Client||Start Year||End Year|
|James Hardie Building Products||2010||Current|
CBD Marketing. We’re the perfect blend of integrated services for BtoB and BtoC. But don’t take our word for it. Top national and global companies have partnered with us since 1988. Today, we’re all in for some of the biggest names in building products, financial services, higher education, food, energy, technology and manufacturing.
We deliver business results such as customer acquisition and increased lifetime value because we Market What’s Meaningful.® We know it takes analytics today to uncover insights that impact rational and emotional motivators. We do that every day on every campaign— guiding, inspiring, nurturing, propelling—and tracking— prospects and customers all the way through their journey to that sale-making action. It’s what makes coming in every day and doing what we do more meaningful
AT A GLANCE
CBD is a full-service marketing agency headquartered in Chicago with capabilities and partnerships to provide services internationally. With 40 employees in our Chicago office, we have expert teams in every relevant discipline: branding, creative services, digital, analytics, paid media, PR, content and social media. Our areas of specialty include building and home products, manufacturing, higher education, financial services, food and food ingredients, technology, associations and professional services.
• Analytics and Optimizations
• Brand and Business Strategy
• Brand Identity
• Content Marketing
• Creative Services and Production
• Digital and Mobile
• Direct and Database
• Employment Branding
• Media Planning and Buying
• Public Relations
• Social Media
Founder and Co-CEO
President and Co-CEO
EVP, Integrated Account Services Practice Leader, Public Relations & Social Media
EVP, Director of Client Strategy and Planning
EVP, Executive Creative Director
Director of Digital Strategy and Development
Director, Integrated Media and Analytics
VP, Group Account Director