Explore Minnesota's 'Sota Pop! by Colle McVoy

Explore Minnesota Tourism


  • Experiential
  • Travel
  • Tourism
  • Super Bowl
  • Experiential Marketing
  • instagram
  • Social Strategy
  • Travel and Tourism

Explore Minnesota Tourism hosted a pop-up experience (called ’Sota Pop!) for #SBLII visitors in downtown Minneapolis. The installation let people travel through an interactive, Instagram-able gallery of scenes celebrating Minnesota’s signature destinations and attractions.

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