Willow Biosciences 2020 Rebrand

WIllow Biosciences

Case Study

  • Digital
  • Brand Strategy
  • branding
  • Brand Voice
  • Brand Positioning
  • visual identity
  • Digital Branding

For Willow Biosciences, science is everything. It's the essence of their business. It also needed to become the core of their brand. We helped them reimagine the way their branding conveys their story, persona, values, and mission. And we did it in a modern way. Not in a static PDF, but through a dynamic, digitally appropriate guide. Including, a digital brand book and style guide, an easy to use website, in-depth customer research and insight, and more.  We created a differentiated, authentic brand identity in an entirely modern, digital-first way.