UConn Health: "The Power of Possible." Heroes :30


  • Hospital
  • video
  • Healthcare
  • TV
  • tv commercial
  • health system
  • Video Production
  • Academic Medical Center
  • :30
  • TV Campaign

UConn Health is one of the leading academic medical centers in the United States. But consumer research revealed that many believe UConn Health is the place to visit for only the most complex medical issues. So Cronin created a TV and radio campaign that demonstrates to prospective patients how UConn Health brings the aspirational back to the every day.