American Egg Board

American Egg Board

Case Study

How Do You Like Your Eggs? It’s a question we’ve all heard and one everybody has an answer to, usually scrambled, sunny side up or fried. To relaunch the iconic “Incredible Egg,” we reframed the answer to the age-old question, “How do you like your eggs?” to get people thinking about eggs beyond breakfast and showcase the infinite number of ways to enjoy them.

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