Come to Your Coffee Senses Campaign

Cumberland Farms

Creative

In a multi-channel campaign created by Full Contact, Cumberland Farms takes on the absurdity of the expensive coffee drinking culture. Actor Michael Rapaport plays the voice of coffee reason, pointing out how we have all been conditioned to pay $3 or more for a cup of coffee. His common sense solution is a simple one - Farmhouse Blend coffee at Cumberland Farms, just 99 cents any size.

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