Phillips Andover: An Interactive Stroll Through Campus Life


  • Digital

Genuine and Phillips Andover, one of the most reputable private schools in the country, partnered to create a one-of-a-kind admissions experience that would attract the best and brightest, marketing students. Using a hybrid video/HTML5 scrolling experience, the “Andover Walkabout” is a parallax microsite that links 16 videos in a seamless timeline. With a simple scroll, users follow five students throughout the day. Andover students dubbed the final product as “totally legit.”