ExxonMobil Launches Speedpass+ Mobile Payment App with Apple Pay

ExxonMobil

Case Study

INSIGHT
ExxonMobil wanted to capture the shift towards mobile, differentiate their brand and increase customer loyalty by creating a seamless, integrated mobile payment solution that would enhance both security and convenience.

IDEA
Pay-at-the-pump and loyalty mobile solution allowing ExxonMobil clients to pay for gas via their phone, watch or car. Provides support for payment via Credit Card, Debit Card, Apple Pay or Samsung Pay.

IMPACT
First large-scale implementation of Apple Pay in a retail environment. Supports SYNC technology allowing interaction via enable Ford vehicles and a component of IBM Cognitive Car Launch.

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