Little Debbie | Today, We Bake

McKee Foods Corporation

Creative

Little Debbie does a lot of things differently. It gets snack cakes to the store faster and doesn’t allow them to stay on the shelf as long. As opposed to some of the competition, which can famously stay on the shelf FOREVER. How could we let people know about Little Debbie’s freshness in a Little Debbie way – without boasting or slamming other brands?

Learn more at https://www.luckie.com/work/today-we-bake/

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