Yale New Haven Health, with their agency MMB, takes a lighthearted, humorous look at PPE and the lengths people are going to in the name of being safe. This unique approach is aimed to make people feel understood, while also giving them the confidence that Yale New Haven Health really understands what it means to have world-class safety measures. The result is an insightfully fun look at something we are all going through.
Yale New Haven Health, "Tongs"
Yale New Haven Health