We started this agency with one promise—to deliver big brand creativity with the ingenuity of a start-up. We know you have to think fast, act faster—and then be willing to change course on a dime. O’Keefe Reinhard & Paul, named the 2015 Ad Age Small Agency of the Year, succeeds in delivering on this promise by sticking to these four rules: 1. Be nimble. Be quick. Be prolific. 2. Practice “the high art of selling.” 3. Put the “agent” in advertising agency. 4. Have soul. OKRP provides creative and strategic thinking by combining real-time, improv creativity with proven brand stewardship. The improv comes from the soul of our creative department, our “Writer’s Table” of Second City trained writers and performers who embody our new model approach to advertising.

  • Tom O

    Tom O'Keefe

    Founder, Chief Executive Officer

    Tom is a creative leader who’s never been shy about saying his job is to deliver results to clients. He’s been behind transformational campaigns for Taco Bell, Amazon.com and MillerCoors, among many others, and currently applies his style of rigorous creativity to O’Keefe Reinhard & Paul’s clients everyday. He believes great work is about feeling, that every message should be musical (even when it’s not a song), and creative awards are more fun when earned, not chased. Over his career, he’s earned awards to demonstrate success at all measures.
  • Matt Reinhard

    Matt Reinhard

    Founder, Chief Creative Officer

    Matt’s soulful approach to both the work and workspace environment sets the culture at O’Keefe Reinhard & Paul. A well-traveled Creative Director with a designer’s eye, career highlights include celebrated campaigns for Amazon.com, Taco Bell, Electronic Arts and Fox Sports. Before co-founding OKRP, Matt served as internal Creative Director at Amazon.com. Matt’s work has been recognized by Clio, One Show, NY Art Directors Club and the Sundance Film Festival. A mentor to the talent at OKRP, his creative philosophy is best summed up by the agency’s guiding principle: Have Soul.
  • Nick Paul

    Nick Paul

    Founder, President

    Resourceful and results-oriented, Nick drives the many marketing facets for our clients’ businesses while also heading up OKRP operations. With major experience in three areas of marketing – client, agency and media provider – Nick understands multiple perspectives as few can. A firm believer in staying connected to the community, he currently serves on the 4A’s New Business Committee, 1871, and is a member of the Jimmy V Cancer Foundation Chicago Board of Directors. “Put the ‘Agent’ in Advertising Agency” is the OKRP principle that Nick embodies every day.