Ace Hardware is looking to get the attention of millennial and Gen Z consumers, particularly first-time home buyers, by working with DIY influencers.
The eight-week initiative involves 10 independent creative shops and is sponsored by Procter & Gamble.
Ad Age, 02/06/2021
The Chicago Urban League is championing more than 500 local retailers for what it has dubbed "Black Shop Friday."
Ad Age, 11/17/2020
Chervon, an international technology-driven innovator in power tools and equipment with North American Headquarters in Naperville, Illinois, has named O’Keefe Reinhard & Paul as its creative agency of record for North America following a review.
The Chicago Egotist, 10/22/2019
|Client||Start Year||End Year|
|Grain Foods Foundation||2020||Current|
|Groupe SEB/All-Clad Cookware||2020||Current|
|Illinois Office of Tourism||2019||Current|
Sales today, brand today is our belief – you can see it in our model and feel it in our work. It starts with our overall position of “Big Brand Creativity; Startup Ingenuity” and delivered in each of our four unflinching principles:
1. Be nimble. Be quick. Be prolific.
Real-time adaptability in both operating structure and creative output is a competitive edge in today’s environment.
2. Practice "the high art of selling."
Proactively embracing the selling of a client’s product or service as the centerpiece to a creative solution.
3. Put the "agent" in advertising agency.
We break down boundaries and work with the best writers, designers, digital artists and filmmakers who choose to operate more independently than ever before.
4. Have soul.
Consumers have to first feel it, if we expect them to ever believe it or act upon it. Soul is the great x-factor in everything.
Founder / Chief Executive Officer
Founder / Chief Innovation Officer
Founder / President
Chief Strategy Officer
Chief Client Officer
Executive Creative Director
Head of Production
Chief Operations Officer
Chief Financial Officer