Rover "Walk It Out"

Creative

Rover.com® (www.rover.com), the nation’s largest network of 5-star pet sitters and dog walkers, released a new advertising campaign titled “Walk It Out,” featuring six dog walkers jamming out to DJ Unk’s hit song “Walk It Out.” The campaign channels the pure joy dogs of all shapes, sizes and personalities feel when they find the perfect match in their Rover walker.

The campaign began aired across national TV, online ads and social channels. Additionally, the campaign has taken over the Columbus Circle subway station in New York City with backlit posters, billboards and turnstile placements.

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