adidas - Tango League

adidas

Creative

  • Experiential
  • Apparel
  • Experiential Marketing
  • Soccer
  • sports marketing
  • Event
  • event marketing
  • Athletic
  • sporting goods

We launched Tango League. It’s an entire community and live tournament platform that brings cultural partners in music, art, and fashion together. adidas already had their Tango clothing line. The Tango League gives it a bigger purpose. We’re turning kids into the sports heroes by giving rise to adidas and the game’s popularity in urban environments across LA, NYC, and the nation. Sometimes the best way to promote a brand is to change the world.

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