Florence Bank - 2017 Brand Video

Florence Bank

Case Study

  • banking
  • community banks

Florence Savings Bank, a 20+ year old brand, enlisted our help to differentiate themselves from other banks in the market and create a brand that was vibrant, fresh, and fun. We’ve helped Florence Bank accomplish these goals over the past five years with a name change, new logos and tag lines, and upbeat TV spots that brought a new energy to the brand.


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