Our second year TV for this community bank. Florence Bank wanted a TV spot that would fit their fun, customer-centric, community minded brand. We put together a Florence Bank theme song using the “Always” tagline, and enlisted the help of local performers to deliver the message.
This commercial was chosen as a "Top 20 Financial Video in the World" in 2015 by BankInnovation.net, alongside much larger advertisers including American Express, Capitol One, and Bank of America.
Florence Bank - Image TV
- financial services
- community banks