In this interactive YouTube experience, Président takes foodies on a digital culinary adventure with a James Beard Award-winning chef. This was the first-ever time that a CPG brand used YouTube's clickable annotations to create an interactive experience for consumers. Viewers were able to create personalized recipes to download and share online.
Président "Pair With A Pro"
Président Specialty Cheese, Laval, France
- Social Media
- President Cheese
- Pair with a Pro