Hilton x Expect Better. Expect Hilton.

Hilton Hotels

Case Study

  • Digital
  • Celebrity
  • Brand Positioning
  • Travel and Tourism

How do you encourage people to book with Hilton direct when they’ve become over-reliant on online travel agents…and have even found a way to ‘game the system’? You reclaim your leadership position with a disruptive platform — Expect Better. Expect Hilton — and you launch it with an integrated campaign featuring Anna Kendrick. Watch the video to see how we helped Hilton overtake Marriott as the most valuable hotel brand.