Alex + Ani rebrand and "Find your magic" holiday campaign

Case Study

The Fantastical just completed a rebrand and launched the Alex + Ani holiday 22 campaign to help create differentiation and excitement. The "Find your magic" campaign is the result of our team collaborating on brand strategy and brand redesign, creative, photography and video and ongoing content and social media development. The campaign js geared toward several segmented targets via digital, social and OTC.