State Street: "Pour the Gold" Airport Digital Game

State Street SPDRs


  • Experiential
  • Digital
  • Out of Home
  • financial services
  • gaming
  • Content
  • OOH
  • B2B
  • financial
  • Games
  • Digital marketing
  • Brand Positioning
  • B2C
  • Integrated Campaigns
  • Brand Spot
  • Award-winning creative
  • content creation
  • ETF investing
  • Investment Advisory Services
  • considered purchase
  • brand campaign
  • financial creative
  • out-of-home media
  • State Street
  • SPDR
  • advisor
  • airport
  • The Gate Worldwide

The time-tested definition of investment diversification — a balanced portfolio should comprise small-cap, mid-cap and large-cap stocks and a soupçon of bonds — does not include gold. And that’s too bad, because no market segment was immune during the 2008 meltdown. Except for gold.

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