Creative

Cases

News

Clients

Client Start Year End Year
Xbox 2005 Current
Minecraft 2010 Current
LinkedIn 2018 Current
Columbia Sportswear 2018 Current
San Francisco Giants 2017 Current
Workday 2014 2019
Hulu 2015 2018
Pandora 2013 2016
Machine Zone 2015 2018
Under Amour 2011 2012

About

We are an agency that believes in the power of stories. Stories that create a deep emotional connection, stories that inspire you to smile, laugh, and feel a twinge of nervousness or a rush of adrenaline. Stories that inspire you to share them with friends and family. Stories that solve your business problems and impact culture more broadly.



How do we develop these stories? In a word, collaboratively. We are not the kind of agency that wins your business, disappears down a rabbit hole, and re-emerges with a fully realized campaign. Our process and our culture are much more open. Just look at our office space: there are no walls, cubes, or closed doors (except the bathrooms, of course). Instead, you will find people huddled around a monitor, talking through a presentation tacked to the wall, or sitting on the couches. We believe ideas can come from anywhere and that great agencies never do great work alone.

People

  • Kelly Johnson

    Kelly Johnson

    President

    Kelly has helmed 215 McCann for the past 3 years after a 15-year run in Account Management at some of the country’s most creative agencies. Her experience runs the gamut from category leaders to disruptors across all industries and targets, but she's happiest partnering with brave clients and purpose-driven brands to drive business and change culture in the process. Kelly is a Bay Area native but got her degree at Middlebury College in Vermont and then cut her teeth back in San Francisco during the dotcom days. She took a bet on Crispin Porter + Bogusky in Miami right as the regional player exploded into a global maverick thanks in part to her work for Burger King. One IPO and a handful of Cannes Lions later, she headed home to Goodby Silverstein & Partners where she spent 6 years running iconic brands like “got milk?”, Doritos, Cheetos, Comcast and Hewlett-Packard. When Kelly isn't working, she’s traveling, biking or getting a hit of pop culture.
  • Scott Duchon

    Scott Duchon

    Partner, Chief Creative Officer

    Scott started his career as a copywriter at Crispin & Porter in Miami. By 1998, he made his way to TBWA/Chiat/Day in San Francisco, where he won virtually all of the industry’s top awards for his work on Levi’s, PlayStation, Pets.com, Fox Sports Net, and adidas. Scott was also named GQ's “Man of the Month” for his work on Pets.com. Scott joined McCann SF as creative director on Microsoft’s Xbox global business, and two years later, helped launch what is now twofifteenmccann, a unique creative and strategic think tank where he has led work for brands such as Xbox, Zune, Under Armour, and Pandora radio.
  • Brian Wakabayashi

    Brian Wakabayashi

    Head of Strategy

    Brian started out at the independent agency DGWB working on KFC, Toshiba, and Goodwill. Over the years, he has worn many hats: all flavors of strategy from brand to digital to shopper at a wide range of agencies like FCB, the Integer Group, and BBDO for a varied list of clients like Taco Bell, Fedex Office, Uncle Ben’s, Harrah’s Casinos, and Blackrock Financial. He initially came to 215 to play video games (and be the global strategy director on the Xbox business) and now leads the strategy practice for the agency.
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