Perillo Tours celebrates its 80th anniversary by bringing “Mr. Italy” back to TV with AI technology. The touching commercial features a conversation between Steve Perillo and his late father, Mario, blending archival footage and deep learning models. Produced by AcrobatAnt (Aletheia's sister company) and 1577 Productions, this 30-second spot honors the brand’s history while introducing “Mr. Italy” to a new generation.