Creative
HanesBrands
News
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Barker was named to the Inc. Best Workplaces list, in the Advertising, Marketing & PR category, for the second consecutive year.
Inc., 06/17/2025
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Agency 100 2025: Barker - MM+M
Independent New York-based Barker is not known, first and foremost, as a health agency, being recognized more for its creative work for brands such as Maidenform, Sunsweet and Audible. But its prowess as a creative agency has bled through to the health space, in gastroenterology, pharma and ophthalmology, and that success keeps growing as it enters the cardiac space this year.
MM+M - Medical Marketing and Media, 06/10/2025
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At This Ad Agency, Interns Are Indispensable
At Barker, a New York City-based creative agency, staff diversity is viewed as a competitive advantage, not just a social justice concern.
Inc., 06/17/2025
Clients
| Client | Start Year | End Year |
|---|---|---|
| HanesBrands | 2022 | Current |
| Bausch Health | 2018 | Current |
| Sunsweet Growers | 2018 | Current |
| Bausch + Lomb | 2016 | Current |
| Star Group | 2016 | Current |
| Greenwood Racing Inc. | 2016 | Current |
| Roche Bobois | 2012 | Current |
| Holy Name Medical Center | 2018 | 2024 |
| Maxi-Cosi | 2019 | 2019 |
| Audible | 2017 | 2017 |
About
Barker is a proudly independent, female-led full-service agency based in NYC, known for its relentless pursuit of meaningful, culture-defining work. We excel at brand launches and repositioning, bringing together strategy, creative, and media to achieve superior outcomes. Our multidisciplinary team thrives on collaboration, diversity, and innovation, making us the go-to partner for brave brands ready to redefine the rules. With over 20 years of experience and a passion for driving measurable results, Barker is committed to helping clients not just succeed but stand out in a marketplace defined by constant change.
People
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Mary Beth Weil
CEO
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Sandi Harari
Chief Creative Officer
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Kim Tracey
Chief Client Officer
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Deven Madray
Chief Financial Officer