Creative
Cases
News
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Eater x Vox Media Study: How Dining Out Differs Across Generations
Understanding human behavior starts with the right data. In partnership with Eater and Vox Media, Bastion Insights conducted a nationwide study surveying over 2,000 U.S. adults to explore how different generations are discovering, experiencing, and spending on dining in 2025. The findings, featured in Eater’s generational dining series, offer a detailed look at how different age groups discover, evaluate, and experience restaurants today. Gen Z is leading with digital discovery, with 72% trusting online recommendations when choosing where to eat. Meanwhile, Baby Boomers are more likely to prioritize comfort and value, with 90% naming those factors as their top considerations. These insights reflect the increasingly diverse ways consumers engage with food away from home.
Eater X Vox Media, 03/27/2025
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Go Rentals: How Two Brothers Redefined Rental Car Service - Orange County Business Journal
Bastion secures cover story for Kaye Gitibin, the chief executive of Go Rentals, is a self-professed hospitality junkie.
Orange County Business Journal, 04/21/2025
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Brookfield Asset Management gaining momentum – BNN Bloomberg
Bastion secured coverage for Managing director of Check Capital Management Christopher Ballard has the latest on Brookfield Asset Management's latest standings in the market.
BNN Bloomberg, 02/13/2025
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If TikTok Goes Dark, What Brands And Content Creators Stand To Lose
Bastion Social lead, Auston Copeland, featured in Forbes. In exploring what they stand to lose if ByteDance doesn’t secure an American buyer for TikTok, brands and influencers share how they've successfully used the platform.
Forbes, 01/23/2025
Clients
| Client | Start Year | End Year |
|---|---|---|
| Avocados from Mexico | 2009 | Current |
| Yondu | 2025 | Current |
| Carl's Jr. | 2019 | Current |
| Sixt Rent A Car | 2019 | Current |
| Air New Zealand | 2022 | Current |
| Kellogg's | 2018 | Current |
| Ferrari | 2018 | Current |
| Flower Field | 2009 | Current |
| Kayco | 2020 | Current |
| Vox Media | 2019 | Current |
About
Bastion is an integrated, full-service marketing and communications agency. We unlock growth for ambitious brands through the power of human insight backed by our class-leading, research and insight consultancy.
Founded in 2009, building from one of the largest independent marketing and communication agency in APAC, we're doubling down here in the US to help our clients drive transformational growth through the power of human-centered marketing.
Our 350+ staff work across our offices located in Melbourne, Sydney, Queensland, Canberra, Los Angeles, Orange County, New York City, Auckland and Wellington. We also hold agency partnerships in 10 Asian markets.
We offer a breadth of specialist capabilities across the communications spectrum including market research, brand and creative, advertising, corporate and change communications, PR and social media, digital and customer experience (CX), CRM, loyalty, performance media, sponsorship and experiential, film and content production, merchandise, data analytics and panel management.