The agency has added two new Directors, Jamie Silverman as Creative Director and Anne St. Pierre as Group Strategy Director
Prince Ea is a familiar face for anyone with a newsfeed. His messages of compassion in the form of content-heavy spoken word poetry has earned him global...
The Huffington Post, 04/25/2017
|Client||Start Year||End Year|
|National Kidney Foundation||2016||Current|
We believe culture fuels brand relevancy, growth and success. More than ever, todays brands compete for cultural attention and space. It is our mission to help our clients stand out and win this cultural battle. To do this, we create brand culturescombinations of symbols, beliefs and values that relevantly connect and align with consumers. When combined with a cultural narrative, brand cultures engage consumers, drive advocacy and propel brand growth. We act as creators and broadcasters of the brand culture narrative. Combing conventional media channels with unique possibilities offered by digital/social media, in order to propagate brand culture and inspire consumers to join in. Even the best strategies can lose impact when translated creatively. We avoid inadequacies of a traditional agency process by immediately testing creative feasibility of a strategy. This is imperative in todays fast-moving culture to save time and money, an ensure creative is relative when it hits the market.
CEO/Executive Creative Director
Chief Financial Officer
Managing Director BCXP
Executive Director, Business Development
Anne Pol St. Pierre
Head of Strategy