News
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After expanding across the country, the Canadian ad agency is now thinking with global ambition.
Communication Arts, 02/01/2021
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Digital, mobile, and social media have become an indispensable part of everyday life for people all over the world. In 2020, a year much of the world was in lockdown, social media users grew at the fastest rate in three years to 4.20 billion. Mobile experienced phenomenal growth to become our first screen, and the COVID-19 pandemic drove consumers all over the world to embrace online shopping. For this and more, check out Digital 2021 below: your ultimate guide to the evolving digital world.
We Are Social, 02/01/2021
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BRP picks Cossette as new global AOR
The agency will support the company's suite of brands across multiple regions, with a specific focus on the U.S.
strategy, 02/04/2021
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Think Forward 2021: The Social Reset
Think Forward 2021 has landed! Here, our Chief Strategy Officer explains the six key trends that we expect to shape social media over the next 12 months.
We Are Social UK - Global Socially-Led Creative Agency, 11/05/2020
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Vision7 acquires affiliate marketing agency AIM
CEO Joseph Leon shares why the practice is becoming more crucial these days, especially for media agencies.
Media in Canada, 10/21/2020
About
Blue Impact is a digital-first, integrated global marketing and communications services group.
Blue Impact employs more than 2,500 people across 12 countries on 4 continents, in digital, mobile, linear and social media and content. Specifically, the five international assets that comprise Blue Impact are:
VISION7 INTERNATIONAL (V7I): A fully integrated marketing communications platform, a market leader in its home country of Canada and has expanded internationally into the U.S. and the U.K. Agencies within V7i are The Camps Collective, Citizen Relations, The Colony Project, The Narrative Group, Cossette, Eleven LLC, Gene Global, K72, and Vision7 Media, including Cossette Media, Jungle Media, Impact Research, PathIQ, Magnet and AIM.
WE ARE SOCIAL: A social media-led creative agency, headquartered in the UK and a global social-market leader with a significant presence in 11 countries, including Dubai-based Socialize.
FUSEPROJECT: A world-renowned integrated design agency, headquartered in San Francisco.
METTA: The largest independent advertising firm in Hong Kong.
Blue Impact serves a diverse client base that ranges from established blue-chip and mid-size clients to fast-growing global disruptors and start-ups, all across multiple verticals, with two thirds of net revenue derived from digital media services. Clients include hundreds of the world's best-known brands from major consumer goods manufacturers to cutting-edge technology companies.
The company’s services include global intelligent marketing and communications solutions in brand strategy, digital creative production, ecommerce enablement, cloud-based CRM, big data analytics, digital and traditional media buying, and social media insights and marketing.