63% of Amazon Advertisers Plan to Spend Even More Over the Next Year – Adweek
A new survey says the growth rate in spending is higher on Amazon’s ad platform than on Facebook or Google.
Highlights from TechSEO Boost: The key trends in technical SEO | Search Engine Watch
Last week, the industry's first ever technical SEO conference was held in Boston. TechSEO Boost, organized by Catalyst, set out to be a "technical SEO
Search Engine Watch, 12/06/2017
Marketers View WPP as Top Holding Company, Study Shows | Agency News - Ad Age
WPP has been ranked as the top holding company to work with among marketers, according to a survey by Advertiser Perceptions.
Grab Readers' Attention With These 13 Headline Writing Tips
Leave readers wanting to learn more with a catchy, informative headline.
Amazon Sets Its Sights on the $88 Billion Online Ad Market - The New York Times
The online retailer is moving aggressively into digital advertising, emerging as a major competitor to Google and Facebook.
The New York Times, 09/03/2018
Catalyst is a leading Search and Social Marketing agency and partner to many of the best known brands in the world. Catalyst specializes in integrated digital solutions that are innovative, effective, and consistently deliver business results for Fortune 1000 companies. Catalyst is the advanced agency that brands hire when they need more forward-thinking strategies, more sophisticated marketing insights, and ultimately, better business results. When an advertiser’s Search or Social performance has plateaued, they can count on Catalyst to propel it forward.
We deliver best-in-class retail Search and Social Marketing programs and drive online and in-store sales through:
o Search Marketing: Google, Bing, Yahoo
o eCommerce: Amazon, Walmart, Target, Kohl’s etc.
o Social: Pinterest, Facebook, Twitter, Instagram, LinkedIn, Snapchat
o Voice: Siri, Alexa, Cortana,
o Local: Yelp, Google Maps, Waze, in-car navigation