• CCF - Thought Leadership, THINK report

    CCF - Thought Leadership, THINK report

    THINK report Three years ago we decided to focus on a consumer segment we call Conscious Consumers. We define this segment as those who go beyond price to consider issues of health, environment and social responsibility when they make purchase decisions. We've conducted three proprietary studies with Mintel to better understand this segment and leveraged it strategically with our current client brands. We have also written two reports based on the data in these studies we call our THINK report.

    CCF, 06/01/2017

Client Start Year End Year
ClearWay Minnesota (Anti-Tobacco) 2002 Current
Red Gold Tomatoes 2009 Current
MNsure 2013 Current
Wings Financial 2012 Current
UnitedHealthcare 2016 Current
Dairy Queen 2006 Current

Clarity Coverdale Fury (CCF) specializes in behavior change for the good. We uncover the emotional connection between brands and consumers in the consumer packaged goods, health and wellness, and destination marketing categories. 

  • Rob Rankin

    Rob Rankin

    President and CEO

  • Jim Landry

    Jim Landry

    Executive Creative Director

  • Diane Ethier

    Diane Ethier

    COO / EVP Media

  • Molly Hull

    Molly Hull

    Director of Brand Development

  • Kathy Schlecht

    Kathy Schlecht

    Director of Interactive

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