Creative
News
-
10 Plant-Based Food Marketing Moves of 2022
Our work with Bowery Farms was featured as a top-10 plant based marketing campaign.
ADWEEK, 12/19/2022
-
Elizabeth Banks Mocks The Metaverse In Archer Roose Ad | The Drum | The Drum
Colossus was fortunate enough to be recognized by The Drum as Ad of the Day. In the spot, Archer Roose Wines and Elizabeth Banks poke fun at the metaverse.
The Drum, 10/14/2022
-
Wine Club Promises Live Snakes as Perks for Customer Loyalty
Colossus creatives wanted to stand out from the “forgettable white noise” of dime-a-dozen rewards programs. The goal was also to poke fun at celebrity endorser tropes and tired customer relationship management tactics.
ADWEEK, 02/23/2022
-
Sometimes Life Gets You Down. These Veggies Will Lift You Up
“Feel Good Greens,” from Boston-based independent agency Colossus, aims to introduce consumers in the Northeast to the tech-enabled vertical farming startup.
ADWEEK, 01/21/2022
-
It may be Boston’s fastest growing ad agency right now, though that is tough to measure.
BostonGlobe.com, 12/26/2021
Clients
Client | Start Year | End Year |
---|---|---|
Cumberland Farms | 2022 | Current |
Very Good Food Co. | 2022 | Current |
Earnest | 2021 | Current |
Motional | 2021 | Current |
Toast | 2021 | Current |
Archer Roose | 2021 | Current |
athenahealth | 2021 | Current |
Boston Bruins | 2012 | Current |
Bowery Farming | 2021 | Current |
epocrates | 2021 | Current |
About
We help brands break through the white noise of the mundane by shaping art, technology and commerce into meaningful experiences.
We partner with brands who view bravery and bold thinking as the rule, not the exception. We pride ourselves in creating work that makes people feel something. The kind that ingrains itself into culture. Transcends media. And turns products into brands.
We are not television-first, digital-first, social-first, data-first or media-first. We are idea-first. Because that’s how problems are solved.
People
-
Greg Almeida
Executive Creative Director
Greg started his advertising career in the mail room. Clawing his way up from the lowest rungs of corporate hierarchy, stopping at scenic vistas along the way, like “receptionist” and “what does that guy do here?” Fast forward 20 years later, and his career has seen him at the helm of agencies big and small, spearheading iconic accounts like Jack Daniel’s, New Balance and the Boston Bruins. During that time, his work has garnered an armful of industry awards — including 8 Emmy’s. It should also be noted that Greg is a first-generation American. He once dipped his toe into the world of standup comedy. And for one brief, shining moment, he was ranked the #2 Fantasy Hockey Player in the World by ESPN. A nerdy badge he wears with pride. -
Travis Robertson
Executive Creative Director
Obsessed with design. Enamored with the big idea. And armed with the weirdest backstory you’ve ever heard. Travis has worked in agencies big and small, running creative departments and giant global accounts. His work for clients like Truth, Volvo and Jack Daniels has won him every industry award, from Lions to Cubes to Pencils and more. But his true secret power is his life experience (see: backstory) which offers him a diverse perspective when approaching any problem — business, creative or otherwise. Perhaps that stems from working with Steven Spielberg at the age of 12, boxing in the seedy underbelly of Bangkok or training under the tutelage of a James Beard award-winning chef (told you.) Trust us, it’s a story worth hearing over beers. -
Jonathan Balck
Managing Director
Working with Jon, you’ll immediately notice he possesses a rare gift — the mental acuity to merge high-level account management, creativity and strategy into one slightly misshapen skull. Working with some of the country’s best shops, Jon’s roles have ranged from Managing Director to Chief Strategy Officer to agency President. He’s won numerous accolades, including the Titanium Grand Prix Lion at Cannes. But he's most proud of earning AdAge's “Best Places to Work.” It’s not just a sign of his character, but a belief in the philosophy that a happy culture leads to better work. It’s almost like he’s a genius or something. But please, don’t tell him that. -
Nicole Hollis-Vitale
Executive Producer
Nicole is an Emmy-winning producer and a Jane of all media, creating integrated content for some of the world’s biggest brands. Her skillset extends far beyond the reaches of traditional broadcast. She has produced podcasts and a web series for Progressive, AR experiences for Santander Bank, massive social content programs for GEICO and the Cannes-winning interactive documentary “Clouds Over Cuba” for the JFK National Library. In addition to her agency leadership, Nicole also heads the Virtual Production capabilities for TedX Cambridge. She is a former AR rep for Deathwish Records and is well-known for her unhealthy obsession with Miss Beyonce Knowles. No judgements.