Not all in-house agencies will stop working with external agencies altogether. But a recent ANA study shows that in-house agencies continue to increase their clout and companies are working with fewer external agencies as a result. In fact, the study predicts that 85 to 90 percent of member companies will ultimately have in-house agencies handling some aspect of their marketing activities.
The Association of National Advertisers, 07/21/2023
Internal shop Copper Giants demonstrates how projects from outside the company, like one for Harpoon Brewery, give creative talent a way to stretch.
Marketing Dive, 09/12/2022
|Client||Start Year||End Year|
|Stand with Asian Americans||2023||2023|
|Farthest Star Sake||2023||2023|
|Bridge My Return||2023||Current|
|Liberty Mutual Insurance||2017||Current|
We are out to destroy the current client/agency working relationship and replace it with something radical: Joy.
We're the anti-agency that helps our partners find the joy of building brands that people love.
By leveraging our extensive consumer knowledge through data and research tools from Liberty Mutual, with talented award-winning former agency people tired of the old industry bs - who love to do great work with agency partners. Together, we will build and transform brands to do well financially, do good in the world and enjoy doing it.
Associate Director, Production
Executive Creative Director
Director, Integrated Services Project Management & Production
Warren Marenco Chase
VP, Managing Director