Creative

News

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  Can In-House Agencies Do It All? | ANA

  Not all in-house agencies will stop working with external agencies altogether. But a recent ANA study shows that in-house agencies continue to increase their clout and companies are working with fewer external agencies as a result. In fact, the study predicts that 85 to 90 percent of member companies will ultimately have in-house agencies handling some aspect of their marketing activities.

  The Association of National Advertisers, 07/21/2023

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  Liberty Mutual's in-house agency lands a beer client | Ad Age

  Insurer's shop Copper Giants expands beyond in-house work with a project assignment for Harpoon Beer.

  Ad Age, 08/08/2022

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  Under Byers, Interise is branching out to more of Massachusetts - The Boston Globe

  Bold Types is our weekly roundup of movers and shakers on Boston's business scene.

  BostonGlobe.com, 08/16/2022

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  Why Liberty Mutual’s in-house agency takes external clients

  Internal shop Copper Giants demonstrates how projects from outside the company, like one for Harpoon Brewery, give creative talent a way to stretch.

  Marketing Dive, 09/12/2022

Clients

About

We are out to destroy the current client/agency working relationship and replace it with something radical: Joy.

We're the anti-agency that helps our partners find the joy of building brands that people love.

By leveraging our extensive consumer knowledge through data and research tools from Liberty Mutual, with talented award-winning former agency people tired of the old industry bs - who love to do great work with agency partners. Together, we will build and transform brands to do well financially, do good in the world and enjoy doing it.

People

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  Jojo Zhang

  Creative Strategist

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  Amy Appleton

  Associate Director, Production

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  Bill Girouard

  Executive Creative Director

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  Julie Heger

  Director, Integrated Services Project Management & Production

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  Warren Marenco Chase

  VP, Managing Director