What if Old Navy made a short-form series that is The Office meets Kindergarten Cop? Starring Saturday Night Live’s Kenan Thompson, “Lil Interns” is a white-labeled, Hollywood-heavyweight, six-episode, short-form workplace comedy series. Kenan and his fellow pint-size interns work at Old Navy’s headquarters and cycle through a variety of corporate functions (HR, finance, marketing) as they find that being an adult isn’t all it’s cracked up to be. We partnered with Old Navy to develop the series to captivate viewers through pure-entertainment content along with Lorne Michael’s Broadway Video directed by Jason Woliner (Borat Subsequent Moviefilm).

We created a micro-site that housed the entire series and additional content, including biographies of the interns (talent), viewer reactions, and reviews. Other extensions included gifs hosted on Giphy, social media posts across platforms (Facebook, Instagram, Tik Tok), and content for Old Navy’s members' program.