Creative
Cases
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Capital One "This is March Madness" Case Film
Capital One
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Skittles 2018 Super Bowl Case Film
Skittles
News
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DDB hires Britt Nolan as North American chief creative, Ari Weiss takes global role
Ex-Leo Burnett chief creative joins the Omnicom shop after 10-year stint at Publicis-owned Leo Burnett.
AdAge, 07/23/2019
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DDB Chicago leader speaks out on running a (very) successful agency
Paul Gunning acknowledges the pressures inherent on any leader in the ad industry, but that hasn't prevented him from achieving considerable success.
Chicago Business Journal, 07/19/2019
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There will be multiple teasers but the general public will never see the spot.
Adweek, 01/16/2018
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DDB Promotes Wendy Clark to Global President and CEO | Agency News - AdAge
Two years after taking the helm for North America at DDB Worldwide, Wendy Clark has been promoted to global president and CEO of the Omnicom Group shop.
Ad Age, 02/07/2018
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Digital 40 Over 40 2018: Azher Ahmed, EVP, director of digital, DDB Chicago | Campaign US
Campaign US, 03/23/2018
Clients
| Client | Start Year | End Year |
|---|---|---|
| McDonald's | 1970 | Current |
| Norton | 2017 | Current |
| Symantec | 2017 | Current |
| Blue Moon | 2017 | Current |
| Wyndham | 2018 | Current |
| Miller Coors | 2017 | Current |
| U.S. Army | 2018 | Current |
| Juicy Fruit | 2007 | Current |
| Life Savers | 2007 | Current |
| Blue Moon | 2018 | Current |
About
In a world full of increasing complexity and change, we embrace the inconvenient truth that humans do not make decisions logically and rationally.
Businesses hate unpredictable people because they cannot calculate their behaviors. Today, clients are looking to agencies to help grow their business
and growth requires getting consumers to behave predictably. Instead of following the crowd and turning human beings into data points, DDB is doubling down on creativity. We believe, and always have, that creativity is the most powerful force in business.
Because creativity speaks to the emotional, not the rational, DDB places creativity at the center of everything we do. We know emotion, at scale, is the way to achieve growth, so we drive growth for our brands by giving them an Emotional Advantage—making lots of people feel the same thing at the same time—because when we successfully harness emotion, it’s possible to engage consumers on what unifies us all.
We achieve this with work designed to appeal to emotion in order to achieve
a rational goal. Creative that doesn’t make sense—until it does.
People
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Paul Gunning
President and Chief Executive Officer
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Diane Jackson
Chief Production Officer