Creative
Hain Celestial
shots.net
ABInBev
Outback Steakhouse Non-Superbowl Superbowl Spot
Outback Steakhouse
deutschny.comPNC Bank
ABInBev
Cases
News
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Deutsch NY taps two new key creative leaders | shots
Miriam Franklin and Melatan Riden join the New York-based agency.
Shots, 01/27/2022
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America is all in with new climate change campaign | shots
Agency Deutsch NY, Hometeam Productions + Cosmo Street Partner in Creating Campaign to Tackle Climate Change.
shots, 07/15/2021
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How Ikea Made History in 1994 With the First Gay Couple in an Ad | Muse by Clio
A look at Deutsch's historic IKEA spot, and where we are today with LGBTQ+ representation in ads.
Muse by Clio, 06/29/2021
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Watch: The top 5 creative brand ideas you need to know about right now, April 16, 2021 | Ad Age
Best creative ideas in the Industry including Deutsch NY Differin work!
Ad Age, 04/16/2021
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Differin Embraces Short-Form Storytelling in New Campaign
Deutsch NY creates TikTok campaign for Differin that really moves the needle!
AdWeek, 06/21/2021
Clients
| Client | Start Year | End Year |
|---|---|---|
| 23andMe | 2021 | Current |
| Hain Celestial | 2019 | Current |
| Clear Choice | 2021 | Current |
| PNC Bank | 2008 | Current |
| Johnson & Johnson (ACUVUE, Lactaid) | 2013 | Current |
| Eisai (DayVigo) | 2019 | Current |
| Outback Steakhouse | 2014 | Current |
| Cetaphil | 2017 | Current |
| Differin | 2013 | Current |
| M&M's World | 2012 | Current |
About
Deutsch NY has been in the business of building brands since 1969. A full-integrated creative and media agency, we've grown, evolved, and led the industry by staying true to what we do best. Taking brands at big inflection points and using our expertise to drive innovation and big impact for their business. We listen to marketers’ perspectives, bringing back bold strategies that address the high stakes moments many of them are currently facing.
We do this, always starting with one word, 'Yes'. We believe that saying 'Yes' is the starting point to anything worth doing. Yes to effectively moving client business. Yes to creativity as a force multiplier. Yes to inclusivity and diversity. Yes to work life balance, to kindness, to intelligence and honesty.
Our approach and culture has led us to partner with some of the most amazing clients around the world like: Budweiser, Busch, Clear Choice, Draft Kings, Green Giant, Hain Celestial, Johnson & Johnson, Michelob Ultra, Newman’s Own, Outback Steakhouse, PNC Bank, Reebok, Siemens, and Spectrum.
Deutsch NY brings together a diverse group of talented thought leaders with unique perspectives, skill sets, and passions. When you partner with Deutsch, we promise you a team, process and tools that are brave, collaborative, and disciplined.
People
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Val DiFebo
CEO
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Matt Baker
President & CSO
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Nicole Souza
Chief Marketing Officer
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Miriam Franklin
EVP, Head of Integrated Production
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Melatan Rider
EVP, Art & Design
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Barbara Chandler
EVP, Account Service
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Karen Benson
EVP, Integrated Media
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Celeste Bell
EVP, Head of HR
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Kathy Kim
Director, Digital & Social
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Erica Grau
Chief Operating Officer