News

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  Right Guard deodorant names Exverus media agency of record

  Right Guard names Exverus its media agency of record, bringing a challenger-brand playbook to one of CPG's most competitive categories.

  Exverus by Brainlabs, 06/15/2026

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  Exverus Snags Habit Burger & Grill Media AOR From Publicis

  Exverus Media has been named U.S. media agency of record for The Habit Burger Grill after an eight-week review, replacing Publicis’ Connect, as the Yum! Brands-owned chain looks to boost awareness beyond California and reverse recent sales declines.

  AdWeek, 08/13/2025

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  Exverus wins Club Pilates brand campaign

  Exverus by Brainlabs drives Club Pilates' first national brand campaign across TV, search, social, and OOH, promoting inclusivity in fitness for every body.

  Exverus by Brainlabs, 10/07/2025

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  Campaign Agency of the Year Awards 2026: Media Planner/Buyer | Campaign US

  Anna Elema, media planning director, Exverus by Brainlabs

  Campaign, 03/26/2026

Clients

About

Exverus by Brainlabs is an independent media agency for culture-creating brands, combining brand and performance under one scientific brain.

Founded in 2014, Exverus has been awarded 3x AdAge Small Media Agency of the Year, 8x Adweek Media Plan of the Year, 3x Cannes LIONS finalist, and Adweek's 2024 Breakthrough Media Agency of the Year, among dozens of others.

We are the independent alternative to holding company bureaucracy, providing full-funnel media planning, traditional and programmatic advertising, retail media & e-commerce, paid search, paid social, and analytics. Our data-driven media plans combine precise market research with creative ideas to confidently allocate every ad dollar for the maximum return.

Named for the Latin phrase "from the truth", Exverus is dedicated to transparency and long-term client trust. Learn more at exverus.com.

People

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  Bill Durrant

  Founder

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  Talia Arnold

  Managing Partner