Creative

Cases

News

  • Chicago Public Library and FCB join forces to launch live storytime

    Chicago Public Library and FCB join forces to launch live storytime

    The Obamas and Oprah are among those reading children's books across the library's social channels.

    Campaign US, 05/13/2020

  • Mayor Lightfoot Launches “Boards of Change” by FCB

    Mayor Lightfoot Launches “Boards of Change” by FCB

    Mayor Lori E. Lightfoot today launched the “Boards of Change” project by FCB – a civic engagement initiative to encourage participation in not only the 2020 U.S. Census, but also in democracy as a whole through actions such as registering to vote, going to the polls, and engaging in public dialogue.

    Reel Chicago, 07/29/2020

  • Walmart turned a poem by a store manager into an ad

    Walmart turned a poem by a store manager into an ad

    'Hearts of Magic' lyrics were penned by Arizona employee Trizz Myles and inspired by his colleagues.

    AdAge, 05/22/2020

  • Bud Light Welcomes Baseball Back With a Sweet Serenade

    Bud Light Welcomes Baseball Back With a Sweet Serenade

    Baseball’s back. Nearly four months later than originally planned, Opening Day is finally happening this week, much to the relief of sports fans who’ve been struggling to fill a baseball-shaped void in their souls since late March.

    AdWeek, 07/21/2020

  • T-Pain Markets TP With Cottonelle on Animal Crossing

    T-Pain Markets TP With Cottonelle on Animal Crossing

    Artist and gamer T-Pain, known online for his Animal Crossing island (his virtual home is fit for a Grammy-winning performer’s lifestyle), will be marketing the hashtag inside the app to other players. He will also visit other virtual islands and check out the redecorated bathrooms.

    AdWeek, 08/04/2020

Clients

Client Start Year End Year
ABInBev (Budweiser, Goose Island, Shock Top, Stella Artois, Stella Cidre, Blue Point, Kirin, Bud Light, Hoegaarden) 2015 Current
Actelion (Uptravi) 2019 Current
Allergan (Restasis, Kybella, Botox, Ubrogepant, Presbysol) 2016 Current
Aramark 2013 Current
Archer 2015 Current
BlueCross BlueShield Association (Medicare) 2018 Current
BMO Harris Bank 2015 Current
Boeing Company 2001 Current
Brown-Forman (Jack Daniel's, Jack Apple, Jack Tennessee Honey, Gentleman Jack) 1981 Current
Canon 2020 Current

About

It all started in 1873, when Daniel Lord opened an office in Chicago to sell advertising space. Over a century into this epic story called FCB, we believe the best part of who we are is “Never Finished.”

At Foote, Cone & Belding, we embody the spirit of Never Finished. We are constantly asking how we can do better and wondering: what’s next, what’s out there, and what’s waiting to be discovered. An attitude that’s not just applied to creativity, but to everything we do. This spirit has lived in our logo from the very start. It’s the spirit of “&”. A non-stop energy that lives inside of us. An attitude that focuses on we vs. me, on questioning vs. settling, on challenging vs. acquiescing. It allows us to look outside the expected and discover what lies in the world of &.

FCB comes up with provocative ideas that inspire diverse audiences to participate and that build lasting equity for a brand. We put enormous emphasis on work that leverages creativity as an economic multiplier for the business. Our FCB North America structure provides greater access to the best people and expertise tailored for each assignment, regardless of which office they call home base.

People

  • Kelly Graves

    Kelly Graves

    President

  • Andrés Ordóñez

    Andrés Ordóñez

    Chief Creative Officer

  • John Kenny

    John Kenny

    Chief Strategy Officer

  • Fernando Espejel

    Fernando Espejel

    Chief Technology Officer

  • Eric Chun

    Eric Chun

    EVP, Managing Director of Strategic Analytics

  • Marc Wilson

    Marc Wilson

    SVP, Director of Strategic Inclusion

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