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Crain's Chicago Business, 10/20/2014
Kmart is spoofing fitness trackers like FitBit with an "inactivity" tracker designed to reward users for doing nothing and promote its Joe Boxer brand.
Advertising Age, 04/17/2015
Eight victims of gun violence are memorialized in lifelike but faceless plaster statues in FCB Chicago's "The Unforgotten," a traveling public-service installation and media campaign.
The Chicago ad agency's work was a resounding hit with the various panels of jurors that reviewed thousands of entries in multiple categories over the week the Festival played out on the glistening shores of the Mediterranean in Cannes, France.
Chicago Business Journal, 06/29/2015
|Client||Start Year||End Year|
|BMO Harris Bank||2015||Current|
|AB InBev (Lime a Rita, Michelob Ultra)||2015||Current|
|Brown-Forman (Jack Daniel's, Woodford Reserve)||1981||Current|
|JM Smucker Pet Brands (Pet Products)||2009||Current|
At FCB we believe that changing attitudes can be helpful, but changing behavior is what we’re paid to do and has to be the end goal. We believe asking what appears to be a simple question makes a remarkable difference. So, what behavior do you want to change?
FCB is a global, fully integrated marketing communications agency with a unique and percipient understanding of local cultures that allows each individual agency to tap into the local pulse. We have over 120 offices in more than 80 countries with over 8,000 professionals and a culture that goes back to 1873. We’re part of the Interpublic Group of companies, a publicly traded global marketing communications services company.
FCB Chicago’s office, the largest office in our network, is built to meet the needs of brands large and small. It is an open-source, full-service agency with over 700 employees bringing best-in-class capabilities together under one roof and one P&L.
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