Creative agency Kirshenbaum Bond Senecal + Partners (KBS) has received 3% Certification from gender parity organization The 3% Movement, signifying a high level of workplace inclusion and equality. The certification is a culmination of an extensive 18-month program of education, partnership, inclusion and leadership initiatives. “We believe the diverse culture we’ve developed is a differentiator for talent, and drives better creative work for our clients,” said Michele Prota, Global Chief Talent Officer of KBS. “Our efforts won’t stop with this recognition. Our mission is to create and foster the most…
Ethical Marketing News, 07/03/2018
Little Black Book, Making the Impossible Possible: Takeaways from a Jury Room at Cannes Lions. INFLUENCER: KBS global chief production officer Madison Wharton notes emerging trends from this year's festival
Little Black Book, 06/25/2018
Barry Lowenthal wraps up the Cannes madness with his key observations from this year's festival.. From Campaign US
Campaign US, 06/25/2018
|Client||Start Year||End Year|
|AdCouncil (Adopt Us Kids, Feed The Pig)||2005||Current|
|American Express (Centurion, Green, Gold, Platinum, OPEN Cards, Small Merchants)||2010||Current|
|Diageo (Seagram's 7)||2018||Current|
|World of Hyatt||2018||Current|
|Victoria's Secret PINK||2018||Current|
Forsman & Bodenfors is a global creative collective working to unlock the power of creativity through collaboration and build the most human and iconic brands and businesses in the world.
Forsman & Bodenfors was founded in 1986 in Sweden with the vision of creating world-class communications for its clients. Twenty years after its founding, the agency joined the MDC Partners family. In 2018, Forsman & Bodenors joined forces with MDC’s New York-headquartered global creative agency, KBS, to form what is now a global creative collective under the Forsman & Bodenfors name.
Designed to bring a collaborative way of working creatively around the world, the global Forsman and Bodenfors collective brings together the industry’s most innovative talent, combining the signature Forsman & Bodenfors approach with specialized data, analytics, tech and media expertise.
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