Creative

News

• 

  GYK Lands the Creative Who Made a Super Bowl Ad More Viral Than the Game

  Mark Philip's Gatorade Snapchat moment got more views than kickoff—now he's helping build GYK's next chapter.

  Indie Agency News, 02/03/2026

• 

  Indie Agency GYK Hires Cannes-Winning Head of Creative - Roastbrief US

  Indie creative agency GYK has appointed Mark Philip as Head of Creative, strengthening the integrated shop as it continues to strategically invest in innovative creative and content production services designed to drive brand and business impact.

  Roastbrief US, 02/03/2026

• 

  Harpoon wades into "mid-strength" beer market with Low Key lager

  Boozy beers have long dominated American craft beer, but the pendulum's swinging the other way. In collaboration with ad agency GYK, Harpoon is set to release a lower-ABV lager in March.

  Axios, 01/27/2026

• 

  Most Read of 2025: the USA’s Biggest Stories

  Little Black Book, LBB’s Ben Conway reflects on some of the most read stories from the USA this year, including SBR's 30 rack.

  LBBOnline, 12/18/2025

• 

  Creative Ads Today: Sweet Baby Ray’s

  The sauce brand is counterprogramming Dry January with a playoff-timed push that reframes the month as an enemy of flavor rather than a virtue. Created with agency GYK, "Say No to Dry January" asks fans to pledge allegiance to sauce season through a retro PSA-style jingle, social and display media, influencer partnerships and a giveaway offering prizes like a wing sauce fountain and a year's supply of sauce.

  AdAge, 01/07/2026

Clients

About

We’re an independent, integrated agency serving as a creative growth engine. We believe creativity offers brands the ultimate competitive advantage and is a strategic lever for growth. At our core, we’re fueled by an entrepreneurial spirit — which inspires our team of creative problem-solvers and risk-takers to deliver innovative ideas that ignite brands and drive impact.

Our work is driven by three core tenets: Autopilot is our enemy, creativity is our expertise, impact is our endgame.

To us, autopilot is the enemy — the enemy of growth, the enemy of standing out, the enemy of winning in the marketplace.

To combat complacency, we embrace curiosity, question assumptions and provide solutions that challenge the status quo. Because smarter, more insightful, more creative work works harder to deliver impactful solutions.

Which brings us to our end game: driving meaningful impact for brands and businesses.

People

• 

  Travis York

  CEO

• 

  Pam Hamlin

  President

• 

  Mike Stevens

  Managing Director

• 

  Mark Philip

  Head of Creative

• 

  Adam Telian

  Head of Media

• 

  Nicolle Fagan

  Head of Account Management

• 

  Angela Cole

  Director of Strategy

• 

  Matt Doyle

  Executive Creative Producer

• 

  Ginger Ludwig

  Head of Marketing & Communications

• 

  McKensie Carlson

  Business Development Director