Creative
News
-
'Odds' Are: Aura Takes Over Branding Rights At Fenway Pavillion
Aura's spot reminds viewers that online crime happens to one in four consumers in their latest partnership with The Red Sox.
MediaPost, 04/11/2024
-
New ad from Aura to mark taking over naming rights @ Pavilion Level in Fenway Park
Aura – the newest sponsor of the Boston Red Sox as the team’s official “Family Online Safety Partner” – is taking over naming rights of Fenway Park’s Pavilion Level and encouraging consumers to protect everything their family does online. To mark the occasion, just in time for the Red Sox Home Opener on April 9, Aura is launching a new commercial as part of their “What are the Odds” brand campaign.
AdHugger, 04/10/2024
-
Aura and Robert Downey Jr. Help Beat “The Odds” in Fenway Park
Aura – the newest sponsor of the Boston Red Soxas the team’s official “Family Online Safety Partner” – is taking over branding and naming rights of Fenway Park’s Pavilion Level and encouraging park-goers to protect everything their family does online.
Roastbrief US, 04/09/2024
-
Aura and Robert Downey Jr. Help Beat “The Odds” in Fenway Park
Aura – the newest sponsor of the Boston Red Soxas the team’s official “Family Online Safety Partner” – is taking over branding and naming rights of Fenway Park’s Pavilion Level and encouraging park-goers to protect everything their family does online.
Roastbrief US, 04/09/2024
-
Aura Online Safety and Robert Downey Jr. Cover All Bases for the Boston Red Sox
Little Black Book, Campaign from GYK celebrates Aura's newest sponsorship as the team’s official 'Family Online Safety Partner'
LBBOnline, 04/09/2024
Clients
| Client | Start Year | End Year |
|---|---|---|
| Aura | 2023 | Current |
| Baskin-Robbins | 2019 | Current |
| Boston Bruins | 2022 | Current |
| Boston Harbor Distillery | 2023 | Current |
| Boston Pride for the People | 2023 | Current |
| Brekki | 2019 | Current |
| CCA Global Partners | 2023 | Current |
| Cedar's Foods Portfolio | 2014 | Current |
| Dunkin' International | 2018 | Current |
| Eckman Construction | 2023 | Current |
About
You bring the What, We’ll bring the What If.
Hey, we’re GYK, an independent, integrated agency serving as a creative growth engine fueled by an entrepreneurial spirit. We believe in the boundless power of What If. Autopilot is our enemy, creativity is our expertise and impact is our endgame.
GYK is proud to represent clients like Cedar’s Foods, New Hampshire Travel & Tourism, Sallie Mae, Green Giant, Boston Harbor Distillery, Team IMPACT, New Hampshire State Lottery, the Boston Bruins, Ken’s Foods, and Sweet Baby Ray’s. The agency is headquartered in Manchester, NH, with an office in downtown Boston.
People
-
Travis York
CEO
-
Pam Hamlin
President
-
Erin Regan
Chief Growth Officer
-
Mike Stevens
Chief of Staff
-
Adam Telian
Head of Media
-
Nicolle Fagan
Head of Account Management
-
Ginger Ludwig
Head of Marketing & Communications
-
David Bohl
Associate Director of Strategy
-
Cristin Barth
Creative Director
-
Scott Nicholson
Creative Director
-
Andrew Harris
Creative Director
-
McKensie Saldo
Business Development Director