Client Start Year End Year
Boom Chicka Pop 2015 Current
e.l.f. Cosmetics 2015 Current
Chattem Inc. 2000 Current

We help CPG brands claim and leverage their voice for outsized results. KWG are champions of the challenger brand. In fact brands we have advised for over a year have seen an average sales increase of 18%.

  • Jim Williams

    Managing Partner

  • Jeff Graybill

    Managing Partner

  • Sarah Humphrey

    SVP, Brand Planning and Strategy

  • Carolyn Oppenheim

    SVP, Executive Creative Director

  • Valerie Cipriati

    SVP, Media Innovations

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