Martin Advertising is a very unique agency. Where most agencies have industry expertise and focus, our agency has a marketing segment focus. We work with National clients on the Regional, Group and Local Coop level. Working mostly with large national clients that sell products through thousands of storefronts, Martin works with Group and Co-op Marketing Programs managing both corporate and owner/operator marketing needs. We build brands from the storefront up driving sells and ensuring brand integration on the local level while providing local research, consumer insights, media and sales/promotional messaging. Martin works closely with National creative and media agencies to ensure brand standards are met by franchisees and local owners while also strategizing and targeting local consumers with creative messaging that relates to inventory and best sales offers.
We operate at retail speed which means our agency is flexible, fast, efficient and effective. We planned and bought over $285M in media (in all the top DMAs in the country) in 2017 while producing over 13,000 ads.