Material is a modern marketing services company, powered by analytics, deep human understanding, and design thinking. We build brands, products, and experiences from the insight out. Material’s innovative behavioral science practices help B2C and B2B businesses understand the effects of psychological, emotional, cultural, and social factors on consumer decision making. And by applying state-of-the-art modeling and analytic techniques, its data science team uncovers new insights that help brands solve problems that they never knew existed.