• Cracking the Code: Multi-touch Attribution Mastery

    Cracking the Code: Multi-touch Attribution Mastery

    Attention marketers: The multi-touch attribution landscape is shifting beneath our feet, and the time to act is now. In this rapidly evolving digital ecosystem, mastering MTA isn't just an option—it's a necessity. We're pulling back the curtain on how to select the ideal MTA technology partner that will transform your marketing measurement from guesswork to precision. From navigating coverage challenges to decoding methodologies, this guide is your roadmap to marketing attribution success. Dive in with us and unlock the power of MTA.

    Mediassociates, 09/19/2024

  • Mediassociates Names Jeff Larson CEO 03/20/2024

    Mediassociates Names Jeff Larson CEO 03/20/2024

    He succeeds Founder Scott Brunjes, who remains chairman of the Sandy Hook, CT-based media agency.

    Media Post, 03/20/2024

  • Mediassociates Lands Big Account, Tall One Too 03/14/2024

    Mediassociates Lands Big Account, Tall One Too 03/14/2024

    The Sandy Hook, CT-based media shop has been named the planning, buying and analytics agency for big and tall men's apparel retailer Destination XL Group.

    MediaPost, 03/14/2024

  • Mediassociates wins NJM Insurance media account

    Mediassociates wins NJM Insurance media account

    /PRNewswire/ -- NJM Insurance Group has announced they have selected Mediassociates as their new media planning, buying and analytics agency. Mediassociates...

    PR Newswire, 03/21/2023

  • Mediassociates named a Google Premier Partner for 3rd consecutive year - Mediassociates

    Mediassociates named a Google Premier Partner for 3rd consecutive year - Mediassociates

    Mediassociates has once again been recognized by Google as a Premier Partner for 2023, an award that places the agency among the top 3% of all Google U.S. This marks the third consecutive year that Mediassociates acheived Premier Partner status.

    Mediassociates, 03/07/2023

Client Start Year End Year
Mount Sinai Health System 2020 Current
University of Phoenix 2020 Current
Fannie Mae 2020 Current
Citizens Watch Company of America 2021 Current
Arculus (Crypto Currency Cold Storage Wallet) 2021 Current
Ziply Fiber 2021 Current
Strava 2021 Current
NJM Insurance 2023 Current
Ariat International 2018 Current
Yale New Haven Health System 2020 Current

Mediassociates is an independent media planning, buying and analytics agency. Our Precision Branding methodology guides brands in planning advertising communication campaigns with a focus on predicting, measuring, and optimizing business outcomes. With the advertising landscape shifting almost daily, we proactively guides clients through the ongoing revolution in media and technology.

  • Jeff Larson

    Jeff Larson

    President and CEO

  • Ben  Kunz

    Ben Kunz

    Chief Strategy Officer

  • Jesse  Rosenschein

    Jesse Rosenschein

    SVP, Integrated Investment

  • Mark Mirsky

    Mark Mirsky

    SVP, Account Strategy

  • Alicia Weaver

    Alicia Weaver

    VP, Offline Activation

  • Tim Lathrop

    Tim Lathrop

    VP of Platform Digital

  • Jim Santa Barbara

    Jim Santa Barbara

    VP, Insight and Analytics

  • Erin  McCollam

    Erin McCollam

    VP of Accounting

  • Aimee Grant

    Aimee Grant

    Executive Director of HR

  • Todd  Engels

    Todd Engels

    VP, Client Development

  • Sal Chieffalo

    Sal Chieffalo

    Chief Financial Officer

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