Frida Mom | Stream of Lactation


  • mothers
  • 360 Campaign
  • wellness
  • Breast Care

Frida Mom tapped us to help launch a new line of breast care products that were created for the realities of motherhood in a culture that glosses over them. So we worked with NBC to change their guidelines and air the first-ever spot to show lactating breasts on national television during the Golden Globes. The result was a rallying message to all moms heard round the world: Care for your breasts, not just your baby.