Creative
News
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Where the Murder Hornet Came From
In this episode, we sit down with Noel Cottrell, Founder and Chief Creative Officer of Murder Hornet, a creatively led agency that swarms around big ideas with a flexible, collective model. Noel takes us through his journey of breaking into advertising - again and again - from working at Saatchi & Saatchi London to launching agencies in South Africa and the U.S. Today, his agency partners with brands like New York Life, Lipton, Zoom, and Bumble, all while redefining what it means to brand and build an agency. If you're a copywriter, creative, or aspiring founder, Noel’s stories and advice on persistence, reinvention, and building a strong portfolio are can’t-miss.
Breaking & Entering Podcast, 04/29/2025
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Murder Hornet builds up its nest with promotions, hires | Campaign US
Murder Hornet builds up its nest with promotions, hires
Campaign, 04/22/2025
Clients
Client | Start Year | End Year |
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Nandos | 2025 | Current |
New York Life Insurance | 2024 | Current |
Zoom | 2023 | 2023 |
TAZO | 2024 | Current |
Lipton | 2025 | Current |
About
Creative violence solves everything.
Murder Hornet is an advertising collective that swarms around your brand.
There’s a core team that works out of the Nest, then we add on the perfect mix of players with diverse, relevant backgrounds and talents to tackle your exact needs. We call them the Swarm.
We do one-off Swarms for projects and retained Swarms for AOR work.
Discomfort is the ultimate goal. It leads to better, more impactful work & greater results.
We count Fortune 100 company New York Life, Zoom Video Communications and TAZO Teas - part of Lipton Teas and Infusions - as our clients.
Wake up and choose Murder.
People
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Michelle Puri
Studio Designer
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Reese Glisson
Group Account Director
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Clara Zamudio
Account Manager
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Jordan Douglass
Senior Project Manager
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Yasmine Nozile
CFO
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Alex McInnis
President
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Noel Cottrell
Founder